are you pushing product, or addressing your hotel guest's needs? http://t.co/0FYkrgFz
19
Mar
Hotels need to be more Disruptive
The most effective way to be really successful in business is by challenging the status quo. Especially in a highly saturated industry like hotels, to compete and outperform the market you need a disruptive business model which delivers on a level competition cannot reach. There are many options to disrupt your local hotel market ...
12
Oct
Are your 2012 Hotel Targets, Budget and Marketing Plan Ready?
No time to lose, 2012 is almost here. And a good plan isn’t made overnight. How far are you with your targets, budget and plan of attack for next year? What REVPAR and GOPPAR do you need to achive? Is your hotel marketing plan complete, and does it describe all actions in detail? Does everyone on the team know what the objectives are and which steps to take to get there?
15
Aug
How to use QR Codes as a Hotel Marketing or Guest Service Tool
QR Codes are taking over window shops and restaurant or bar menu’s by storm. Is it a FAD, a hype that will disappear with a year? Or is it the beginning of a new trend in consumer engagement? How can we apply this in hotel marketing or in giving better service to our guests?25
Jul
How to Market a Hotel? in 10 Steps
Where to start when implementing a hotel marketing strategy? How to promote a hotel with the internet moving so rapidly with new developments every day, week and month … Here is a 10 step plan on how to market a hotel.12
Jul
Top 10 Social Media Marketing Tips for Hotels
Here are our Top 10 tips for hotel social media marketing. We have put these together from daily hands on experience performing internet marketing for our hotels. It is the best list of practical ideas that can be implemented right away.27
Jun
How to become number 1 on Tripadvisor
Last week Htel Serviced apartments reached the number 1 spot on Tripadvisor on specialty lodging. And we'd like to celebrate this with them. Here's a short version of what happened to Htel Serviced Apartments, and the implementation of a Hotel Social Media Marketing campaign that got them to this spot.