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Opaque Pricing

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We hear a lot of talk about Opaque Pricing and Opaque Travel Websites, but what is it really? It is in short a non-transparent value offer. What??? This needs to be explained in a bit more detail, right? Another arrow in the quiver for your revenue management plan.

Hotel Pricing Strategies

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In our next few articles we will be talking about hotel pricing strategies within your revenue management plan. We will discuss dynamic pricing, GOPPAR, differential pricing and price positioning strategies. The first question we tackle is how many prices does your hotel need to offer...

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