In ‘How to Improve Revenue and Profit in Resort Hotels’ Xotels takes you through practical examples and easy to implement methods to increase your bottom line. This seminar is a day of interactive brainstorming on ways you can take control of your business in the changing market place. We will cover the fundamentals of Revenue Management, yield techniques applicable for resorts, and tour operation & wholesale contracting key business objectives:
Master the best practices and techniques of Resort Revenue Management.
- How to implement dynamic pricing for tour operators and wholesalers.
- Accurate forecasting to make better strategic rate decisions.
- How to recognize your most profitable clients.
The following topics will be covered in Xotels resort revenue management seminar for hotels;
Fundamentals of Revenue Management
- Revenue Management is a culture or philosophy.
- Steps to implement resort revenue management throughout the organization.
- Understand what influences your business.
- Build statistics to take control of your rooms.
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How to deal with Tour Operator, Wholesale & Online Travel Agency contracts
- Evaluate their contribution.
- Displacement calcualtion can help evaluate your distributors.
- Moving away from seasonal prices to dynamic pricing.
- How to contract with online travel agency or third party internet distribution websites?
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Understanding your clients
- Who are your clients or market segments?
- Do you know how much money they spend in your resort?
- Guests from which countries or distributors have the most revenue potential?
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Forecasting
- How to forecast accurately.
- What tools can you develope to anticipate demand patterns?
- How can a demand calendar help you understand the total demand of your hotel.
- Implementing length of stay restrictions.
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Timing of the Day
08.45 AM : Registration
09:00 AM : Start of the Seminar
11.00 AM : Coffee Break
01.00 PM : Lunch
04.30 PM : Coffee Break
06.30 PM : End of Day
Who should attend?
Hotel Revenue Manager, Yield Manager, Channel Manager, Reservations Manager, Front Office Manager, Rooms Division Manager, Hotel Manager, General Manager, Sales Manager, Sales Director (DOS), Director of Sales and Marketing (DOSM), Corporate Revenue Manager, Regional Revenue Manager, Cluster Revenue Manager.
