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Wednesday, 01 September 2010 00:00 |
 Over the last 4 years we have trained thousands of hoteliers around the world in revenue management and distribution. All have made the same remarks; the travel industry is too price driven, the competition is driving down the price of the market. My question; what are you doing about it?
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Check it out
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Friday, 20 August 2010 00:00 |
Stuck on increasing the number of unique visitors to your website? Still facing conversion ratios below 1 percent on your own website? You r website needs a serious makeover? Looking to integrate a social media strategy and a blog into your website? Think before you start.
Here’s a list of 20 questions and tips that you should ask yourself before redoing your hotel website design:
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Learn more
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Thursday, 01 July 2010 00:00 |
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Jean delivers my newspaper. He comes by on his bicycle early in the morning to drop off his papers. He’s a pleasant guy. He always waves at me in the morning when he sees me. Sometimes he even stops for a chat. I used to get ‘Le Soir’ and ‘De Standaard’. I stopped ‘Le Soir’ last year, trying to save some money.
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Do you get it ?
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Tuesday, 23 March 2010 00:00 |
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Google is entering into hotel meta-search with its latest experiment too show hotel prices on Google Maps. How will this change the hotel and travel industry online and on mobile devices?
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Check it out
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Tuesday, 16 February 2010 00:00 |
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Video's of Xotels presentation on 'Tourism is Social at BTO (buy tourism online) in Florence, Italy. Tourism has always been social. Before Twitter and Facebook we had postcards. How can hotels get involved in social networks and help market their destination.
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Check it out
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Monday, 04 January 2010 00:00 |
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A few months ago we wrote an article stating that the hotel franchise model is dead. Looking at the innovation of the last year in online marketing and distribution we can take this statement a bit further. 2010 will be the year of the independent hotel and direct sales!
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Check it out !
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Wednesday, 02 December 2009 00:00 |
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Two weeks ago Xotels was at BTO, Buy Tourism Online, an industry trade fair in Florence Italy. We were asked to give speech about ‘Tourism and Social’. Brainstorming on presenting something practical we came up with a very simple viral marketing technique for hotels.
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Check it out
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Wednesday, 23 September 2009 00:00 |
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Ever wondered why OTA websites list multiple pictures for each hotel? What is the most effective way to up sell a guest to a higher room category or more expensive package? We will talk about how we better position and convert lookers into bookers with images on hotel websites.
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Check it out !
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Monday, 07 September 2009 00:00 |
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On most hotel websites you look you will find all sorts of information on the hotel product. Each facility has a dedicated page created for it. Amenities, facilities and services are clearly listed. Anything the hotel has to offer can be found on its website.
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Check it out !
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