Press releases are an effective way to put your hotel website on the map on the internet. It is an intrinsic part of search engine optimization and online marketing. Firstly it increases the exposure of your brand but also because it creates links back to your hotel website. If press releases are placed on websites with authority, search engines will value such links as high quality, and improve the positioning and ranking of your hotel website. This type of marketing strategy is called seeding.

Xotels can write and press releases for your hotel. Topics we cover include;

Once a press release schedule has been defined, Xotels will distribute your hotel’s news article through news websites and online pr syndication networks. You will be featured on many websites on the internet and featured to 1000’s of journalists worldwide.

With our international team of native speakers we support press releases in English, Spanish, French, Portuguese, Dutch, German, Italian and Catalan.