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Thursday, 11 March 2010 00:00 |
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Reflect your positioning on a matrix. Does your positioning make sense? How often are you more or less expensive than your competitors? Do you take into account your positioning and vañue offer when deciding of your daily rates?
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Read here !
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Monday, 08 March 2010 00:00 |
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Do you really know what you are up against? Is your product and service level better or inferior companered to your competitor hotels? You have to evaluate the value proposition of your hotel's competition. And there is only one way, go check them out...
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Find out !
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Tuesday, 02 March 2010 00:00 |
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Am I comparing myself in terms of pricing against the market and my competitin or am I working in a vacuum? Know what you are competing against. Understand te pricing strategy of competitor hotels. Step 8 in our hotel revenue management plan...
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Read more
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Thursday, 25 February 2010 00:00 |
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Check the public rates of your competition, at least once a week. What are their strategies? What is the probability that they will decrease or increase their rates on specific period? Make sure you know what rates your competition is selling at…
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Read here
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Sunday, 14 February 2010 00:00 |
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How do the clients compare your hotel to the other hotels? Develop knowledge not only on their selling rates but also on the value they offer. Actually when is the last time you stayed at a competitor hotel?
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Read here
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Monday, 01 February 2010 00:00 |
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Are you tracking your pick-up trends per segment, channel, account? What steps do you need to take to gather quality data to make better revenue management decissions for your hotel? Step 7 in our revenue management plan...
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Read more
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Wednesday, 27 January 2010 00:00 |
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According to your yield opportunities, you may decide of a more or a less developed forecasting tool. You may also consider Computerized - Revenue Management System. Here some examples of hotel forecasting tools in exel.
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Find out more
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Thursday, 21 January 2010 00:00 |
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You should aim at 5% maximum (+/-) variance for the next month, variance between your forecast and the actual results. Take the time to analyze the variances to understand, learn and improve your hotel forecast.
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Check it out
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Tuesday, 19 January 2010 00:00 |
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What elements and influences should you consider when making your hotel forecast? What could affect the pick-up and booking trends of your hotel?
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Read now !
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Revenue Management 
