RSS or Real Simple Syndication allows you to distribute content from your website. People who are interested in your content can subscribe to it, and receive the information through a XML or an RSS feed instead. This subscription method is rapidly growing and in the future will partially replace hotel email marketing and newsletter subscription as it is less intrusive.

From an online hotel marketing perspective RSS feeds have another advantage. Your feed can be published on other websites as well. Many destination bloggers and travel aggregation platforms make use of these RSS feeds to publish special offers and promotions.

Xotels can set-up an RSS Feed system for your hotel to distribute your special offers and seasonal promotions. You can also promote deals linked to local events like concerts or sports games this way.

Yet another way of online marketing for your hotel based on web 2.0 or travel 2.0 technology.

Contact Xotels now for your online hotel marketing strategy!