22
Mai

Pre-Opening a Hotel? Don’t forget you need guests! (part 1)

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hotel pre-openingThe pre-opening phase of a new hotel is both a big challenge and a great opportunity at the same time.  We are currently going through and preparing for the opening of new hotels in various destinations throughout Europe, and are working hard to avoid common mistakes made in this process. We have listed some of our hotel pre-opening tips below.

19
Mar

Hotels need to be more Disruptive

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Disruptive Hotel Business ModelsThe most effective way to be really successful in business is by challenging the status quo. Especially in a highly saturated industry like hotels, to compete and outperform the market you need a disruptive business model which delivers on a level competition cannot reach. There are many options to disrupt your local hotel market ...

12
Oct

Are your 2012 Hotel Targets, Budget and Marketing Plan Ready?

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hotel marketing_plan_and_budget_2012No time to lose, 2012 is almost here. And a good plan isn’t made overnight. How far are you with your targets, budget and plan of attack for next year? What REVPAR and GOPPAR do you need to achive? Is your hotel marketing plan complete, and does it describe all actions in detail? Does everyone on the team know what the objectives are and which steps to take to get there?

15
Auo

How to use QR Codes as a Hotel Marketing or Guest Service Tool

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Xotels_QR_CodeQR Codes are taking over window shops and restaurant or bar menu’s by storm. Is it a FAD, a hype  that will disappear with a year? Or is it the beginning of a new trend in consumer engagement? How can we apply this in hotel marketing or in giving better service to our guests?
25
Juil

How to Market a Hotel? in 10 Steps

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how_to_market_a_hotel_1Where to start when implementing a hotel marketing strategy? How to promote a hotel with the internet moving so rapidly with new developments every day, week and month … Here is a 10 step plan on how to market a hotel.
12
Juil

Top 10 Social Media Marketing Tips for Hotels

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hotel_social_media_marketing_top_10_tipsHere are our Top 10 tips for hotel social media marketing. We have put these together from daily hands on experience performing internet marketing for our hotels. It is the best list of practical ideas that can be implemented right away.

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