Xotels is an expert agency in optimization of hotel and travel websites. With our strategic search marketing formula we can put your hotel website on the first page of the organic or natural listings in search engines like Google, Yahoo, MSN or Bing for a large variety of keyword searches. This will help you branding your company and increase your online presence, reach and exposure.

Search engine optimization is a technical job that requires a systematic approach. Xotels has developed a hotel SEO formula that studies search engine behavior of your potential clients. We focus on keyword searches oriented on

• Brand
• Product
• Location
• Context

We determine ROI potential of each keyword by evaluating the volume of each keyword search and the level of competition. Our focus goes beyond high volume keyword searches. We also incorporate fragmented keyword searches following the long tail strategy of online marketing.

From the SEO study for you hotel or travel website we develop a search engine optimization marketing strategy covering the following components:

And an important fact, not to be forgotten, is that we have an international team with native speakers in English, Spanish, French, Portuguese, Dutch, German, Italian and Catalan to get the best possible SEO results for your hotel language. We truly implement a think global act local strategy. We can also help you translate the content and text of your travel or tourism or hotel website in the languages above. And through our international network we can also provide SEO and translation services in languages like Russian, Chinese, Japanese and many others.

To improve positioning or ranking on search engines in the tourism and hospitality industry, Xotels offers a complete SEO package. Our internet optimization services are tailored to the needs of your travel or hotel website.