Revenue Management Blog

Hotel revenue management and yield blog, tips, trends, best practices, strategies, ideas, articles, publications and news ...

The Changing Role and Future of Revenue Management in the Hotel Industry in 5 Steps

Changing roleRevenue management in the hotel industry is still relatively young. While it began in the 1990s, it has really bloomed and grown exponentially in the last decade, particularly in the last few years. In this time, it has been overshadowed by other departmental functions within the industry, such as sales and marketing. Revenue managers, in comparison, have worked behind the scenes and tended to report to these departments.

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Hotel Positioning Strategies: Turning your Rooms into Commercial Assets

Secrets behind Hotel Revenue Management Strategies UncoveredIn the early days of Xotels we used to do revenue management and distribution seminars, and we would always ask a trick question, ‘Who has Standard Rooms in their hotel’. Half the room would raise their hand (unfortunately). We would get into the discussion of how much they would pay for something Standard (or rather average). Room type names are an often-missed opportunity in hotels to commercially position the product more attractive and competitive.

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Top 10 Tips for Successful Hotel Revenue Management

Top 10 Tips for Successful Hotel Revenue ManagementIndependent and boutique hotels have the opportunity to capitalise on traveller appetite for unique experiences. Big hotel chains simply can’t compete on this front. And your hotel is also able to completely differentiate itself from other independent hotels. Coupling this with the implementation of hotel revenue management best practices gives your hotel ample opportunity. Read our 10 hotel revenue management tips here to drive the success of your organisation.

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The 3 Hotel Revenue Management KPIs the Experts Really Use to Drive Profitability

Hotel Revenue Management KPIDriving your profitability in the most efficient manner is a challenge that all hotels face. But here at Xotels, we have found that there are certain key performance indicators (KPIs) that are particularly powerful. Some of the commonly used KPIs include Average Room Rate (ARR), Bedroom Occupancy Rate (OCC) and Cost per Occupied Room (CPOR). But, in this article we focus on the three hotel revenue management KPIs that experts use to maximise profitability in particular.

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