• Xotels Hotel Technology & Marketing

Hotel Meta Search Marketing

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Compete for Direct Sales with Meta Rate Distribution

Direct sales is essential to maintain profitability for hotels. As the marketing and distribution landscape continues to change rapidly new opportunities keep arising.

It is key that you battle for direct reservations where consumers are researching your hotel. With Meta-Search this now has become possible.

On websites and platforms like TripAdvisor and Google Hotel Finder you can now directly display your hotel prices and compete head to head with Online Travel Agencies (OTA).

 

Hotel Meta-Search Marketing & Distribution | Xotels

 

Why should hotels participate in meta-search marketing?

  • Increases direct sales
  • Reduces OTA commission cost
  • Increases profitability
  • High conversion level
  • High ROI

Yes you read it correctly. With TripConnect by TripAdvior we achieve an average ROI of 13 times the investment. Price adds have a very high conversion as consumers are researching your hotel already. They put in the dates they will be travelling to see your direct rates. So they are highly qualified potential buyers.

With our tracking system you will be able to see exactly how many extra direct bookings you generate based on the budget that has been allocated. TripAdvisor price adds is the most effective marketing channel for hotels on the market today.

Besides TripAdvisor we also connect to the following meta-search marketing and distribution channels:

  • Google Hotel Finder (HPA) (includes Google Maps & Search)
  • Trivago
  • WeGo
  • Kelkoo

Don't loose any more bookings to OTA, convert direct !

 

Request a Demo / Quote

 

Contact us

CALL US.
 NL +31 208 084 756
 UK +44 203 608 0381
 BE +32 280 86 345
 ES +34 934 614 801
 FR +33 184 884 082
 US +1 202 888 0150
 
WRITE US.
 
Hotel Management Company

Hotel Management Company

Xotels on target

CALL US.

  • NL +31 208 084 756
  • UK +44 203 608 0381
  • BE +32 280 86 345
  • ES +34 934 614 801
  • FR +33 184 884 082
  • US +1 202 888 0150

WRITE US.

  • info@xotels.com
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