{"id":22646,"date":"2020-04-10T18:40:22","date_gmt":"2020-04-10T18:40:22","guid":{"rendered":"https:\/\/www.xotels.com\/uncategorized\/ota\/"},"modified":"2024-12-23T09:21:18","modified_gmt":"2024-12-23T09:21:18","slug":"ota","status":"publish","type":"post","link":"https:\/\/www.xotels.com\/en\/glossary\/ota","title":{"rendered":"OTA &#8211; Online Travel Agency"},"content":{"rendered":"<p>What is the meaning \/ definition of OTA, in the <a class=\"glossary-only-link\" href=\"https:\/\/www.xotels.com\/en\/glossary\/hospitality-industry\">hospitality industry<\/a>?<\/p>\n<p>OTA stands for: Online Travel Agency.<\/p>\n<p>OTAs are online companies whose websites allow consumers to book various travel related services directly via Internet.<br \/>\nThey are 3rd party agents reselling trips, hotels, cars, flights, vacation packages etc. provided \/ organised by others.<\/p>\n<p>Travel shopping via online agencies has become very popular nowadays. Especially in the last minute segment and also because of the frequent usage of the smartphones. Today consumers are on-the-go and the advantage of a <a class=\"glossary-only-link\" href=\"https:\/\/www.xotels.com\/en\/glossary\/obe-online-booking-engine\">booking engine<\/a> and the reservation solutions provided by the OTAs is that it offers instant payment and <a class=\"glossary-only-link\" href=\"https:\/\/www.xotels.com\/en\/glossary\/booking\">booking<\/a> confirmation.<\/p>\n<p>Examples of the most commonly known OTAs are:<\/p>\n<ul>\n<li>The Priceline Group (Booking.com, Priceline.com, agoda.com, KAYAK, rentalcars.com, OpenTable)<\/li>\n<li>Expedia, Inc. (Expedia.com, Hotels.com, Egencia, Hotwire, Trivago, Venere.com, CarRentals.com, Classic Vacations, Expedia CruiseShipCenters, Expedia Local Expert (LX), Wotif Group, Travelocity)<\/li>\n<li>TripAdvisor Inc (tripadvisor.com)<\/li>\n<li>Opodo (opodo.com)<\/li>\n<\/ul>\n<p>Synonyms for OTA are Alternative Distribution System (<a class=\"glossary-only-link\" href=\"https:\/\/www.xotels.com\/en\/glossary\/ads-alternative-distribution-system\">ADS<\/a>) and Internet Distribution System (<a class=\"glossary-only-link\" href=\"https:\/\/www.xotels.com\/en\/glossary\/ids\">IDS<\/a>).<\/p>\n<p><strong>See also:<\/strong><\/p>\n<ul>\n<li><a class=\"glossary-only-link\" href=\"https:\/\/www.xotels.com\/en\/glossary\/ed-electronic-distribution\">Electronic Distribution<\/a> (<a class=\"glossary-only-link\" href=\"https:\/\/www.xotels.com\/en\/glossary\/ed-electronic-distribution\">ED<\/a>)<\/li>\n<li><a class=\"glossary-only-link\" href=\"https:\/\/www.xotels.com\/en\/glossary\/e-commerce\">E-Commerce<\/a><\/li>\n<li><a class=\"glossary-only-link\" href=\"https:\/\/www.xotels.com\/en\/glossary\/distribution-strategy\">Distribution Strategy<\/a><\/li>\n<li><a class=\"glossary-only-link\" href=\"https:\/\/www.xotels.com\/en\/glossary\/gds-global-distribution-system\">GDS<\/a><\/li>\n<li><a class=\"glossary-only-link\" href=\"https:\/\/www.xotels.com\/en\/glossary\/channel-management\">Channel Management<\/a><\/li>\n<\/ul>\n<p><strong>Synonyms<\/strong><\/p>\n<ul>\n<li>OTA<\/li>\n<li>Online Travel Agency<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>What is the meaning \/ definition of OTA, in the  [&#8230;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9,45],"tags":[],"class_list":["post-22646","post","type-post","status-publish","format-standard","hentry","category-glossary","category-o"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>OTA - Online Travel Agency Meaning \/ Definition - Xotels<\/title>\n<meta name=\"description\" content=\"Definition: OTA stands for Online Travel Agency which are online companies whose websites allow consumers to book various travel related services directly via Internet.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.xotels.com\/en\/glossary\/ota\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"OTA - Online Travel Agency Meaning \/ Definition - Xotels\" \/>\n<meta property=\"og:description\" content=\"Definition: OTA stands for Online Travel Agency which are online companies whose websites allow consumers to book various travel related services directly via Internet.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.xotels.com\/en\/glossary\/ota\" \/>\n<meta property=\"og:site_name\" content=\"Xotels\" \/>\n<meta property=\"article:published_time\" content=\"2020-04-10T18:40:22+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-23T09:21:18+00:00\" \/>\n<meta name=\"author\" content=\"Patrick Landman\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@xotels\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Patrick Landman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\\\/\\\/www.xotels.com\\\/en\\\/glossary\\\/ota#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.xotels.com\\\/en\\\/glossary\\\/ota\"},\"author\":{\"name\":\"Patrick Landman\",\"@id\":\"https:\\\/\\\/www.xotels.com\\\/en\\\/#\\\/schema\\\/person\\\/f51e882bd553ae1b905fc0214cdca6f5\"},\"headline\":\"OTA &#8211; 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