{"id":22941,"date":"2020-04-14T09:20:34","date_gmt":"2020-04-14T09:20:34","guid":{"rendered":"https:\/\/www.xotels.com\/sin-categorizar\/voz-voice\/"},"modified":"2024-12-23T09:06:20","modified_gmt":"2024-12-23T09:06:20","slug":"voz-eng-voice","status":"publish","type":"post","link":"https:\/\/www.xotels.com\/es\/glosario\/voz-eng-voice","title":{"rendered":"Voz (=Voice)"},"content":{"rendered":"<p>\u00bfCu\u00e1l es el significado \/ definici\u00f3n de voz en la industria de la hospitalidad?<\/p>\n<p>El t\u00e9rmino voz representa todo tipo de reservas de un hotel donde la voz se utiliza para hacer una reserva. Esto suele ser reservas telef\u00f3nicas, centros de llamadas y <a href=\"https:\/\/www.xotels.com\/es\/glosario\/cro-oficina-central-de-reservas\" class=\"glossary-only-link\">CRO<\/a>.<\/p>\n<p>La importancia de las reservas de voz como canal de distribuci\u00f3n sigue siendo alta hoy en d\u00eda. Las estad\u00edsticas muestran que el 40-50% de las reservas se reciben por tel\u00e9fono. Internet es importante, pero la voz no debe descuidarse. Sigue siendo una fuente de ingresos importante para los hoteles. No solo los negocios transitorios (BAR) llegan a trav\u00e9s de su centro de llamadas, sino que tambi\u00e9n se generan negocios corporativos por tel\u00e9fono. Otro aspecto de los hoteles que experimentan un aumento en las llamadas es la funci\u00f3n de \u00abclic para llamar\u00bb que Google ofrece cuando los viajeros buscan tel\u00e9fonos inteligentes para los hoteles.<\/p>\n<p>Con esto en mente, es importante que los hoteles mantengan su sistema de reserva de voz actualizado en capacitaci\u00f3n y tecnolog\u00eda.<\/p>\n<p>Existe una interacci\u00f3n significativa de voz y canales en l\u00ednea. Voz e Internet deber\u00edan apoyarse mutuamente. Su centro de llamadas debe funcionar como un brazo extendido de su sitio web en un esfuerzo por aumentar la conversi\u00f3n. Las estad\u00edsticas de investigaci\u00f3n muestran que los viajeros a veces tienen la necesidad de preguntas y contacto personal. Es posible que las personas que est\u00e1n en su sitio web no quieran reservar en l\u00ednea, sino que lo llamen. Muchos hu\u00e9spedes prefieren un servicio personal que puede proporcionar f\u00e1cilmente. Una raz\u00f3n popular es la seguridad de que se ha realizado una reserva con las solicitudes correctas contabilizadas. Los hu\u00e9spedes tambi\u00e9n pueden llamar antes o despu\u00e9s de una reserva para confirmar y hacer preguntas adicionales. Por lo tanto, debe implementar algunas opciones de comunicaci\u00f3n en la ruta de reserva y permitir el soporte y el refuerzo. Esto podr\u00eda ser:<\/p>\n<ul>\n<li>N\u00famero de tel\u00e9fono<\/li>\n<li>Haz clic para llamar<\/li>\n<li>Haga clic para volver a llamar<\/li>\n<li>Haga clic para chatear<\/li>\n<\/ul>\n<p>Todos los grandes sitios de <a href=\"https:\/\/www.xotels.com\/es\/glosario\/comercio-electronico\" class=\"glossary-only-link\">comercio electr\u00f3nico<\/a> (es decir, eBay o Amazon) han implementado opciones de soporte de compras instant\u00e1neas como esta, ya que se ha demostrado que aumentan la conversi\u00f3n. Los hoteles deber\u00edan hacer lo mismo. Por otro lado, su sitio web tambi\u00e9n funciona como soporte de las ventas de su centro de llamadas (es posible que el cliente investigue antes de descolgar el tel\u00e9fono). Otra raz\u00f3n para que el viajero lo llame directamente puede ser programas de lealtad. La utilizaci\u00f3n de reservas de voz (similar a los correos) puede crear lealtad y reservas m\u00e1s directas. Prep\u00e1rese y ofrezca ciertos servicios a trav\u00e9s de reservas directas.<\/p>\n<p>Las reservas de voz tambi\u00e9n son menos costosas, en comparaci\u00f3n con las <a href=\"https:\/\/www.xotels.com\/es\/glosario\/ota-agencia-de-viajes-en-linea\" class=\"glossary-only-link\">OTA<\/a> y las plataformas de reserva relacionadas. Tienden a generar un ADR notablemente m\u00e1s alto. Especialmente cuando est\u00e1 asegurado por personal de reservas debidamente capacitado. La tarea del agente de reservas es ser un profesional de ventas con habilidades de servicio al cliente, para involucrar al cliente en la conversaci\u00f3n y no solo para proporcionar informaci\u00f3n, sino tambi\u00e9n para convencerlo de que reserve inmediatamente (llamado a la acci\u00f3n).<\/p>\n<p><strong>Ver tambien: <\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/www.xotels.com\/es\/glosario\/estrategia-de-distribucion\" class=\"glossary-only-link\">Estrategia de distribuci\u00f3n<\/a><\/li>\n<li><a href=\"https:\/\/www.xotels.com\/es\/glosario\/demanda\" class=\"glossary-only-link\">Demanda<\/a><\/li>\n<li><a href=\"https:\/\/www.xotels.com\/es\/glosario\/fuente-de-negocio\" class=\"glossary-only-link\">Fuente de negocios<\/a><\/li>\n<li>Gesti\u00f3n de canales<\/li>\n<li>MRL<\/li>\n<\/ul>\n<p><strong>Sin\u00f3nimos:<\/strong><\/p>\n<ul>\n<li>Voz<\/li>\n<li><a href=\"https:\/\/www.xotels.com\/es\/glosario\/voz-eng-voice\" class=\"glossary-only-link\">Voice<\/a><\/li>\n<\/ul>\n<p><!-- CONTENT END 1 --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00bfCu\u00e1l es el significado \/ definici\u00f3n de voz en la  [&#8230;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[55,184],"tags":[],"class_list":["post-22941","post","type-post","status-publish","format-standard","hentry","category-glosario","category-v-es"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Voz (=Voice) Definici\u00f3n \/ Significado - Xotels<\/title>\n<meta name=\"description\" content=\"Cual es la definici\u00f3n de voz en la industria hostelera?| El diccionario m\u00e1s completo de la industria hotelera.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.xotels.com\/es\/glosario\/voz-eng-voice\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Voz (=Voice) Definici\u00f3n \/ Significado - Xotels\" \/>\n<meta property=\"og:description\" content=\"Cual es la definici\u00f3n de voz en la industria hostelera?| El diccionario m\u00e1s completo de la industria hotelera.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.xotels.com\/es\/glosario\/voz-eng-voice\" \/>\n<meta property=\"og:site_name\" content=\"Xotels\" \/>\n<meta property=\"article:published_time\" content=\"2020-04-14T09:20:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-23T09:06:20+00:00\" \/>\n<meta name=\"author\" content=\"Patrick Landman\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@xotels\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Patrick Landman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\\\/\\\/www.xotels.com\\\/es\\\/glosario\\\/voz-eng-voice#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.xotels.com\\\/es\\\/glosario\\\/voz-eng-voice\"},\"author\":{\"name\":\"Patrick Landman\",\"@id\":\"https:\\\/\\\/www.xotels.com\\\/es#\\\/schema\\\/person\\\/f51e882bd553ae1b905fc0214cdca6f5\"},\"headline\":\"Voz (=Voice)\",\"datePublished\":\"2020-04-14T09:20:34+00:00\",\"dateModified\":\"2024-12-23T09:06:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.xotels.com\\\/es\\\/glosario\\\/voz-eng-voice\"},\"wordCount\":587,\"publisher\":{\"@id\":\"https:\\\/\\\/www.xotels.com\\\/es#organization\"},\"articleSection\":[\"Hotel Glosario &amp; 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