Hotel Revenue & Management Blog

What is the meaning / definition of Source of Business, in the hospitality industry? Source of Business is a term used to determine how a guest heard about the hotel in order to further expand marketing and promotion efforts to maximise profitability. Simply speaking, a Source of Business provides a hotel with a breakdown of how or through which channel [...]

What is the meaning / definition of a Hotel Soft Brand? The term hotel soft brand is a term used in hospitality that describes a hotel franchise or chain company. This organisation, in comparison to other hotel franchises or hotel chains provides the benefits of a larger chain without enforcing strict rules, regulations or strong brand identity on the franchisor [...]

What is the meaning / definition of Ski Resort in the hospitality industry? Ski Resorts are towns and villages in winter sports areas, offering support services for skiing and snowboarding such as lodging (e.g. boutique hotels, B&Bs, chalets), equipment rental, ski schools and ski lifts. Ski Resorts can be in/near towns or villages located in proximity to the ski area [...]