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What is the meaning / definition of MaxLOS – Maximum Length of Stay in Hotels in the hospitality industry? At a hotel, sometimes the number of nights an individual guest, couple or family can stay has to be limited, even if the hotel is intensely focused upon maximising revenue! This can apply to a group booking, too, particularly if arrival [...]
What is the meaning / definition of Markup in the hospitality industry? Within revenue management in the hotel industry Markup is used to refer to the amount an OTA increases your net room rate, to set the sell rate. OTA that work with a merchant model work with hotels on the basis of Net Rate. This means a hotel gives [...]
What is the meaning / definition of Market Led Pricing in the hospitality industry? The term Market Led Pricing refers to a pricing strategy, that orients itself upon the current market conditions, such being competition, consumer needs etc. Market led pricing is also known as a competition-based strategy, market-oriented pricing compares similar products being offered on the market. Then, the [...]
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