Does this type of revenue management conversation sound familiar?
GM : 'Thank you for showing us the numbers, but I really believe we have to hold the rates.'
RM : 'But the trend show we are behind in our business on the books.'
GM : 'Trust me, I have experience. I know this city, these rates will sell, we will do fine.'
RM : 'But ...'
GM : 'That is my final decision. Let’s move on.'
The independent hotel portfolio of Xotels reports strong REVPAR results for the first quarter of 2012. Both January and March showd growth across the board, where February more or less flat vs. 2011. The forecast for Q2 2012 is very promising and looks to bring us record revenues.
Exploring new ways to achieve a better ROI on their hotel real estate investment, the Sunway Group in Sitges has brought in outside help. They have incorporated the revenue management experts of Xotels to achieve a better REVPAR and GOPPAR on their hotel asset portfolio.
The most effective way to be really successful in business is by challenging the status quo. Especially in a highly saturated industry like hotels, to compete and outperform the market you need a disruptive business model which delivers on a level competition cannot reach. There are many options to disrupt your local hotel market ...
The latest addition to the Xotels hotel management portfolio is the Rimondi Grand Hotel in Crete. The luxury all suite spa resort, located on the north coast of the island near the town of Rethymnon will open its doors in June of 2012. As part of its hotel asset management folio Xotels is implementing a revenue management, distribution and internet marketing strategy for this hotel.
In 2011 we took our hotel revenue management and marketing blog to the next level. We launched a new design and layout an integrated FaceBook comments plus social bookmarking buttons (FB Like, Google +, Tweet & LinkedIn Share). It created a whole new dynamics and increased the interaction with our fans.