Hotel Revenue & Management Blog

What is the meaning / definition of Glostel? The term Glostel is a portmanteau combining the words “Glamourous” and “Hostel”. Glostels, is a marketing term used to describe more chic and fashionable hostels, which stand out from their competitors due to their strong focus on art and fashion, while still catering to a similar budget as hostels. Furthermore, Glostels also [...]

What is the meaning / definition of Geocoding in the hospitality industry? Geocoding is the process of converting addresses into geographic coordinates (using degrees of latitude and longitude). The defining of locations is useful for the places of interests (i.e. a Hotel) to be placed as points on a map, similar to putting pins on a paper map. Geocoding is [...]

What is the meaning / definition of GDS Marketing in the hospitality industry? We speak about GDS Marketing when a hotel is using a GDS system. It is considered to be one of the most efficient and cost-effective ways of reaching the travel agency audience to create awareness that will inform, position, and ultimately promote the hotel. Furthermore it refers [...]