Xotels expands hotel portfolio into Africa with the Dhow Inn Zanzibar
It was merely a matter of time before we would also enter into the African hospitality industry. We have been getting a lot of request over the last few years to bring our revenue management outsourcing services to this continent.
As always we have been waiting for the right opportunity. And with the Dhow Inn at Paje Beach in Zanzibar we are now embarking on an exciting journey.
"There was an instant match with the owners of this 4 star boutique resort. For us it is key that we look at business in similar ways to ensure success. We just don't take on board every hotel property that knocks on our door. We need to be sure they are ready to turn their business around. They need to feel comfortable to let us take the lead, otherwise it will be impossible to significantly improve revenues." Patrick Landman at Xotels says.
He adds "The Dow Inn is located just of the beach in Paje, Zanzibar, which makes it ideal for a winter sun break and of course kitesurfing. It is a market segment we have not worked with before, but our overall experience in resort destinations allows us to quickly adjust. Moreover the property score well in guest reviews, as the staff is very friendly and both product and service are of good quality standard. We can build on this, it creates good potential for a financial turnaround.
Marc Vroom, owner of Dhow Inn, comments,"From the first conversation we had the feeling Xotels team understands us, and came across very professional in their approach. We have been mainly focussed on delivering quality service till now. But we feel with the help of Xotels expertise in revenue management and distribution we will be able to improve the ROI of our investments. Already within the first month we are seeing clear actions that should be generating incremental revenue for the hotel. We are very excited to be working with them, and are looking forward to see our REVPAR increase."
Patrick concludes, "We have already found ways to uncover hidden revenue potential for this hotel. In long haul markets you have to work hard on all the links and levels in the distribution chain. Merely contracting is not enough. You need to rattle things up and be in everyones face to get exposure and create demand for your hotel. Just a couple of weeks into project, and we the resort is already being included in various promotional campaigns. It is going to be a great success".
Patrick Landman @ Xotels