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Google is taking the hotel industry by storm to gain market share and grow their advertising revenues. We will take a look at how Google is penetrating the hotel distribution vertical with Google Hotel Ads, and what opportunities this gives in terms of hotel revenue management and marketing.
Multi-generational travel is when three or more generations of a family travel together. It is an interesting segment in hotel management since the different needs and [...]
Innovation has always held a central position in the hotel industry, fueled by the need to stay relevant and excite guests with new products and services to create unique guest experiences.
To get inspired, we from XOTELS-hotel revenue management consulting and hotel management company have put a list together for you consisting of hotels that truly embrace the concept of innovation and apply creative ways to deliver top-notch experiences to their guests.
Enjoy our list of creative and innovative hotel concepts and get inspired!
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It is a question I often hear when explaining what we do at XOTELS-Hotel Revenue Management Consulting. People seem surprised hotels are willing to hand over a vital part of their strategies to a 3rd party. Such a sensitive and key part to the success of your business as revenue management should not be left to an โoutsideโ company many hoteliers respond.
In over ten years of helping hotels to open and remodel successfully as a Hotel Revenue Management Consulting and Hotel Management Company, we have seen time and again at XOTELS how indispensable a hotel feasibility study is.
We have also seen how many would-be hoteliers simply assume that their vision will succeed, without conducting any notable research on building a hotel business that will be consistently profitable and competitive.
In this article we look at the steps involved in carrying out an effective hotel feasibility study and provide practical examples on how to obtain one effectively.
Operating hotels for over more than a decade and a half with the Xotels team, we have noticed that many hotel owners and investors do not always see the need to engage with a hotel asset manager to oversee the strategic management of their lodging business. But if you're not an industry insider, or are not up to speed with the rapidly evolving complexity and competitiveness of the hospitality industry, you might find yourself with a missed opportunity of optimizing profitability as well as mitigating risk exposure. Hotel Asset Management plays a key role in achieving a strong return on investment.
Hotel low season revenue has long been considered to simply be an unfortunate fact of the industry. It brings less demand and, therefore, lower revenues too. But the industry has changed so much in such a short space of time, and hotels no longer have to accept that low season automatically means slow business.
By adopting a proactive stance and implementing a series of tried-and-tested tactics, your hotel can blossom in what traditionally is considered low season. Read on to discover our five best practice steps to attract guests and increase hotel revenue during a low occupancy phase at any time of the year.
As a hotel revenue management consulting company, we know well when that time of the year arrives again when searches for queries such as "Hotel Marketing Trends x Year" or "Year in Review" literally explode. It looks like, every December, we all transform into new-year-resolutions-freaks.
OK, so you have decided to realize your dream and open your own hotel business. You have thought out an amazing concept delivering unparalleled guest service. The next step would be to write a hotel business plan. Itโs like a road map to the opening. However, as a seasoned hotel revenue management consulting and hotel management company, we have seen that this is where most entrepreneurs get stuck.
About the Author:
As CEO and Founder of XOTELS, Patrick Landman has made it his mission to turn hotels and resorts into local market leaders. XOTELSยด diverse expertise and deep-knowledge across revenue management consulting, hotel management, and hotel consulting, enables us to drive results for independent boutique hotels, luxury resorts, and innovative lodging concepts. Below you will find opinion articles written by Patrick Landman.