Hotel Revenue Management Glossary

Need to know what a hotel term means? Look it up in the Xotels Glossary. We explain definitions of terminology industry lingo from hotel revenue management, ecommerce, marketing and distribution.

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Term Definition
Group Displacement

What is the meaning / definition of Group Displacement in the hospitality industry?


Group bookings can help increase profits for hotels, but (perhaps surprisingly) not always! Sometimes reserving rooms for a group booking (and therefore making them unavailable for transient customers) can prove a mistake.

There might have been more profitability in refusing a group booking, even if it involved a group consisting of several people who wished to stay for several nights and even over the weekend.

Group Rate

What is the meaning / definition of Group Rate in the hospitality industry?

Hotels that frequently accept bookings from groups can offer reservations at a specially negotiated rate. This is called a Group Rate.

You might be wondering how many people (and therefore how many total rooms!) are involved for a booking to be categorised as a 'group booking'? Well, the answer is usually five rooms or more. It is quite rare that a hotel will accept a group booking, and therefore offer a reduced Group Rate, for less than five rooms.

HCD - Hotel Content Database

What is the meaning / definition of HCD in the hospitality industry?

HCD stands for: Hotel Content Database. HCD, formerly (ODD - Online Distribution Database), is a content database service offered by Pegasus Solutions. It includes text, images, geocoding, contact information etc. from the hotels in multiple languages.

Synonyms: Hotel Content Database, HCD
Heads in Beds

What is the meaning / definition of Heads in Beds in the hospitality industry?

Of course, any hotel's aim is to maximise profits. The best way to do this is to make as many bookings as possible. When discussing the level of occupancy of hotel rooms, staff will often use the term: Heads in Beds. This may sound a bit strange, but it is true!

HEDNA - Hotel Electronic Distribution Network Association

What is the meaning / definition of HEDNA in the hospitality industry?

HEDNA stands for: Hotel Electronic Distribution Network Association. The non-for-profit organisation, founded in 1991, is dedicated to the advancement of hospitality distribution through strategic collaboration and knowledge sharing.

Synonyms: Hotel Electronic Distribution Network Association, HEDNA
HOD - Hotel Details

What is the meaning / definition of HOD in the hospitality industry?

HOD refers to the Hotel Detail or Hotel Description in the GDS. It simply means the descriptive content of the property which the system is filled with.

Synonyms: Hotel Details, HOD
Hotel

What is the meaning / definition of Hotel?

A hotel is an establishment which purpose it is to host guests over-night.

Hotel Asset

What is the meaning / definition of Hotel Asset in the hospitality industry?

All property fully owned by the hotel can be described as a Hotel Asset. Common hotel assets are the hotel itself, equipment, furniture and food items. Assets can appreciate or depreciate in value over time, its therefore important to track and record in order to know the financial situation of the hotel.

Hotel Asset Management

What is the meaning / definition of Hotel Asset Management in the hospitality industry?

This term describes the practice of managing a hotel like an asset, rather than solely as a business, as it is common in hotel management. Hotel asset managers thereby see the hotel as a resource that generates income or other returns in multiple ways, not only through providing products and services to its consumers. They are thereby able to generate income streams from parts of the property which are often overlooked. Hotel asset managers do not only focus on how best to generate income from hospitality aspects, but might also look to rent parts of the property for other more profitable aspects.

Hotel Capacity

What is the meaning / definition of Hotel Capacity in the hospitality industry?

Capacity is the set number of rooms in a single hotel: i.e. the maximum capacity.

Synonyms: Capacity, hotel capacity
Hotel Franchise

What is the meaning / definition of Hotel Franchise in the hospitality industry?

A Franchise is the right to use the brand and the business model of a specific parent company for a prescribed period of time. It is a method for expanding a business and distributing products and services through a licensing relationship.

Hotel Group

What is the meaning / definition of Hotel Group in the hospitality industry?

A Hotel Group can be either a Hotel Chain or a Hotel Franchise. It means that the hotels of that particular group are under the same management and belong to the same brand of hotels. 

Hotel Market Intelligence

What is the meaning / definition of Hotel Market Intelligence in the hospitality industry?

The global hotel industry is MASSIVE. Keeping track of changes, developments and in-market trends is not something that can be achieved in a disorganised manner, therefore. To always remain abreast of market fluctuations, hoteliers need to carefully and thoroughly gather intelligence. This is where Hotel Market Intelligence comes in!

Hotel Market Segments

What is the meaning / definition of Hotel Market Segments in the hospitality industry?

Not all customers are the same. Although, of course, all guests must receive the same high standard of service at a hotel or other kind of facility within the Hospitality Sector, there are definitely different types of customers. And offering them a hospitality experience that entirely meets their particular type and exact needs is the key to a providing an enjoyable hotel stay, where satisfaction is virtually guaranteed.

Synonyms: market segments, hotel market segments
Hotel Market Share

What is the meaning / definition of Hotel Market Share in the hospitality industry?

In the Hospitality Industry, all hotels should strive to capture maximum revenue at all times. And, sometimes, comparing revenue levels with other hotels can provide a valuable insight. This can help to establish a hotel’s Market Share: the percentage of business it is getting within the hotel market overall.

Synonyms: Market Share, hotel market share

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