QR Codes are taking over window shops and restaurant or bar menu’s by storm. Is it a FAD, a hype that will disappear with a year? Or is it the beginning of a new trend in consumer engagement? How can we apply this in hotel marketing or in giving better service to our guests?
Where to start when implementing a hotel marketing strategy? How to promote a hotel with the internet moving so rapidly with new developments every day, week and month … Here is a 10 step plan on how to market a hotel.
Here are our Top 10 tips for hotel social media marketing. We have put these together from daily hands on experience performing internet marketing for our hotels. It is the best list of practical ideas that can be implemented right away.
Last week Htel Serviced apartments reached the number 1 spot on Tripadvisor on specialty lodging. And we'd like to celebrate this with them. Here's a short version of what happened to Htel Serviced Apartments, and the implementation of a Hotel Social Media Marketing campaign that got them to this spot.
There seems a lot of disagreement if blogging is still effective in the days of micro-blogging sites like Twitter and age of social media like FaceBook. At Xotels we have been managing hotel blogs, and are achieving good results through a well thought out strategy. And this is the key for hotel internet marketing; you need a plan to get somewhere.
Having travelled a lot in the last month I have been observing some great differences in the levels with which hotels are looking for feedback from their guests. Some hotels simply do not seem to care, others have it a review score card implemented as a systematic part of their operations, few however really ask me for my opinion and make me feel they really care…
Everyone is focused on the integration of prices by Google in their maps and universal search results, and on how this will impact the hotel and travel distribution landscape. And they are right as it will have an important impact on direct sales for hotels. But there is something else going on that you need to be aware of for your hotel internet marketing strategy. FaceBook is becoming a hotel search engine!.