The above tool can be developed for the same month i.e. January for January but also for future months i.e. January for February, January for March. The room night pick up can be informative but the ARR knowledge can definitely be built with such a tool. Check your existing pick up tool how to develop the knowledge on ARR pick up. What explains the increase or decrease of ARR? Is the decrease of the corporate segment ARR normal i.e. your large main corporate accounts book last minute with its lowest rate. Again such tools should help you to identify new trends to forecast better the future pick up.

To give you even more detailed knowledge of the trends in your hotel, a pick-up tool should include statistics or data per segment. This way you can identify exactly which market segment is contributing to the reservation production.

For more information on hotel yield and revenue management click here: revenue management.