SUR – Spa Utilization Ratio
What is the meaning / definition of SUR in the hospitality industry?
SUR stands for: Spa Utilization Ratio
To calculate the SUR (spa utilization ratio) of your spa you need to define the time and the space units to be measured.
This calculation indicates how effective you are utilizing your space and opening times.
How do you calculate SUR?
- SUR Formula: Hours of treatment sold / Hours of treatment available
Calculation:
- If a spa has 4 treatment rooms and it is open from 9.00am to 6pm, 6 days a week, this gives 216 hours of treatment available during a week. If 150 hours were sold the SUR would be calculated as below:
- 150 hours of treatment sold / 216 Hours available = 69.4 %
See Also:
Synonyms
- SUR
- Spa Utilization Ratio
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About the Author:
As CEO and Founder of XOTELS, Patrick Landman has made it his mission to turn hotels and resorts into local market leaders. XOTELSยด diverse expertise and deep-knowledge across revenue management consulting, hotel management, and hotel consulting, enables us to drive results for independent boutique hotels, luxury resorts, and innovative lodging concepts. Below you will find opinion articles written by Patrick Landman.