Lifestyle Hotel
What is the meaning / definition of Lifestyle Hotel in the hospitality industry?
Similar to a boutique or a luxury hotel, a Lifestyle Hotel is not a โproper hotel categoryโ but can be defined through specific characteristics. Those characteristics are similar to a boutique hotel. They are both unique in their character and very distinctive. The attributes associated with a Lifestyle Hotel are: quirky, cutting-edge, avant-garde, trendy, funky, charming.
The Boutique & Lifestyle Lodging Association (BLLA), gives the following definition:
โLifestyle hotels are the next generation of boutique hotels. Driven by the chains, they borrow the best elements of boutiques โ small, intimate and modern โ and throw in advantages only a chain can offer, like loyalty perks, consistency and economies of scale. As a result, lifestyle hotels are generally more affordable and accessible than boutiques โ and soon to be ubiquitousโ.
Given this explanation we can say that lifestyle hotels are โfranchisedโ boutique hotels.
According to a Delphi study (responses from diverse experts from the lodging industry) โboutique hotels are best characterized as small, stylish hotels that offer high levels of service. Lifestyle hotels are described as innovative and provide more of a personal experience than so-called โbrandedโ hotelsโ.
See also:
Synonyms
- Lifestyle Hotel
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About the Author:
As CEO and Founder of XOTELS, Patrick Landman has made it his mission to turn hotels and resorts into local market leaders. XOTELSยด diverse expertise and deep-knowledge across revenue management consulting, hotel management, and hotel consulting, enables us to drive results for independent boutique hotels, luxury resorts, and innovative lodging concepts. Below you will find opinion articles written by Patrick Landman.